FAQ: book dummies

Art schools normally teach photographers to make work for the walls. But most of the fine art photography we see (especially if you don’t live in NYC) is in books. I’m a big believer in making book maquettes. It is pretty easy these days. I know Stephen Shore has cranked out a bunch of Apple ibooks. I just make inkjet prints and take them to a bindery. I use Campbell-Logan in Minneapolis. This was my dummy for Sleeping by the Mississippi:

dummy.jpg

Martin Parr and Gerry Badger will be including this homemade edition in their new book, The Photobook: A History. Vol II.

24 Responses to “FAQ: book dummies”

  1. Rod Tuach Said on

    Alec,
    Like your work. I was interested in your book maquette note - could you post a few more details - like do you use any dividers between the inkjet prints etc - anything to watch out for in regard to binding.
    Thank you.

  2. Alec Soth Said on

    I use Epson Matte paper. With my Mississippi and Bogota maquettes, I used double sided matte, but this is limited to 8.5×11. With my Niagara maquette I used single sided Epson. I don’t use dividers between the prints. I also don’t print in the gutter so I don’t have to worry about losing anything. My biggest problem is that the paper is too stiff. It is a little uncomfortable to look at. I haven’t had any other problems.

  3. Christian Said on

    I’ve finishing work right now on several commercial/editorial portfolio books (gotta pay the bills…) using InkPress’ “Photo Luster Duo,” another double-sided inkjet paper. Double-sided paper lends itself well to an authentic book feel.

    The print quality is great, as long as you use the appropriate ICC profiles. I’m printing on an Epson 4000, using 13×19″ paper–a hefty size, but the prints really pop and the book can be FedEx’ed to prospective clients.

    For those interested in this paper stock…InkPress had been sourcing the paper from Konica, a company that has gone out of business. I’ve been told that they’re securing a new source to make the paper available again soon.

    I’m receiving delivery of a few new books soon. If I have time, I’ll photograph a book and post it to my blog sometime soon.

  4. Brian Said on

    Ah… memories. I remember seeing this way back when in Karen Irvine’s office,(2004). Was such a pretty little thing. Since, I’ve seen these in every art world office I come across! How many do you usually make?

  5. Alec Soth Said on

    I made about 50 Mississippi books, 10 Bogota books, 5 Niagara books. Hmmm, seems like a trend.

  6. ford Said on

    I’ve used inkjetart’s double sided matte paper for mine. I stitched the pages together on a sewing machine and ran linen tape up the spine. More of a booklet that’s limited to 20 or so pages.
    The dummy for ‘Sleeping by the Mississippi’ looks beautiful.
    I’ll have to find a bindery.
    The iPhoto books I’ve seen weren’t that great looking in terms of print quality.

  7. Melissa Catanese Said on

    I made a mock-up and had it bound at a great binderery in Ann Arbor, MI (www.bessenberg.com (www.bessenberg.com), my only complaint was the paper thickness as well and how it wasn’t comfortable to flip through. The owner told me about the paper grain. If you hold the sheet of paper and bend it you’ll notice it is easier to flip if you print with the grain.

    i’ve also been doing a lot of print-on-demand books too with lulu.com. my friend and i recently started a website to showcase some of the work. you can check it out at http://www.pingpongprojects.com.

  8. Mike Rebholz Said on

    Alec:

    Try ANW Crestwood’s smooth cotton duo 190, it is a high ink density, short fiber sheet made for bookarts. It has a great page flip and prints beautifully.

    Mike

  9. HeidiQ Said on

    Oh how I remember those prints…
    I feel like I did them myself.

  10. aizan Said on

    there are ways to bind stiff papers and still have the book lay flat. you might try asking on book_arts-l.

  11. Mike Said on

    Book Maquettes.. I love them!

    FYI..There’s a great story in Art In America this month which spells out how terrible the economics of the art book business has become. As a crazed photo book collector it just makes me so sad.

    But I wish more young Art Photographers would make these Maquettes available at the galleries. Many photo’s don’t stand well on their own, and frequently, I find, the book a much more enjoyable work of art.

  12. Alec Soth Said on

    I only skimmed the Art in America story. It seems focused on scholarly art books. I get the feeling that artist’s books are going to survive. Nobody makes money, of course, but it seems to keep getting easier to do small runs. Printing on demand seems quite possible.

    I agree with your comment about selling artist books. But there is a pricing problem. I recently encountered a gorgeous artist book. I inquired about the price. It was $800, edition of 50. It was cheaper than the inferior prints on the walls. But because it is a book, it seemed expensive. Know what I mean?

  13. Tadhg Devlin Said on

    Thanks for the tips Alec, the dummy looks great.
    I was thinking about trying to put something together like Lee Friedlander used to do in the 1970s which I saw at his show in Moma last year. Unfortunately they were all in glass cases so could only look, no touch. I’m sure they were very expensive at the time.

  14. Theodore Williams Said on

    I’m going to be forward and ask how much a print run of 50 cost you Alec?

  15. Alec Soth Said on

    It was a long time ago, but it was approximately $50 a book for binding, maybe $10 for printing (I’m just guessing). So, approximately $3000.

  16. Theodore Williams Said on

    Wow! A little more expensive than I would have guessed!!
    Cheers Alec.

  17. Theresa Said on

    Hi Alec,

    Love your work. When you made these books, a long time ago, what was you intention… I’m assuming if you paid for this yourself then you didn’t have gallery representation or an agent at the time(?).

    I’m asking because I’m in the process of printing up 15 books and I’m at all loss of what my move should be after they are printed. To be honest I’m not even sure why I’m printing them (although I’ve had some shows and sold a few pieces), it’s not like I have collectors knocking. I suppose I just love art/photo books and thus i’m making my own.

  18. Alec Soth Said on

    My reasons are just like your Theresa. I love photo books. I figured I wouldn’t have a book published until I was 80, so I figured I’d just do it myself. I sold a few. This helped pay for the production. And I gave a bunch away to people I admired. As it turned out, a few people really responded to the work as a book.

    If you love pictures, make pictures. If you love books, make books.

  19. Serge Said on

    Hello Alec
    As a great fan of your work I was very excited recently to get a print of Melissa (Niagara). However, I am really struggling trying to locate a print of Charles, Vasa in any size at all !
    I would love to know more about your small print run hand-made books. it may be a wonderful substitute to not finding the print …. could you perhaps please email me on how to find a copy.
    Thank you!

  20. Alec Soth Said on

    Unfortunately the books are long gone. There are copies floating around out there but I didn’t keep track of who received them. Sorry I can’t be of more help.

  21. valeri nistratov Said on

    hello alec
    i would like to hear you opinion about e-books…http://www.zonezero.com/books4sale/index.html
    what do you think ??
    thank you in advance and best from russia

  22. Alec Soth Said on

    I don’t have a strong feeling one way or the other about e-books. But for me it can’t replace the tactile quality of a real book.

  23. Pete Massingham Said on

    Hello Alec,
    A rather dull technical question I’m afraid but….
    I was wondering if you did the scanning of your images (presumably off neg?) yourself, or if you had to get them done at a lab on drum or flexi-scan?

    I ask this in the context of what a mock-up book will look like with its ink-jets alongside or compared to exhibition prints. Hope you have a moment to respond. Best wishes from London! Pete

  24. Alec Soth Said on

    Pete, I made pretty low-res scans from prints for the book dummy. No need to scan the negs for such a small publication.